Business

We never stop growing, so neither should your website. Let me introduce myself. I’m Jules Henson. I’m a creator and cultivator. I work side by side entrepreneurs to turn their digital visions into a reality.  Your website. Your Home. You’ll find me – often – referring to your website as your home on the web. Let’s face it, when we’re home, we know it. It feels good and comfy. And it does because we’ve crafted it to be that way. And without a carefully cultivated home in this sphere where people spend over half of their time living, you are not reaching your peeps. You are not reaching your potential. Let’s be real, it may feel a little daunting – the web is a pretty competitive neighborhood to live in. It’s THE neighborhood to live in, of course (when you’re doing business). Having just said that, I’ll say this: digital real estate can be tricky, but with the right guidance, you’re golden. Another thing you’ll find me saying – trust your gut. And no, trusting your gut doesn’t mean allowing yourself to be swayed by that slippery fear feeling that may come creeping up inside your belly – churning it […]

And impress your clients with your originality Since all the research tells us that email signatures are among the top overlooked passive promotion of your business, and since 60% or more of my clients have asked me for help in creating one, I decided to create a simple tutorial that will walk you through how to create an email signature without a stock template you find online. Do it YOURSELF, YOUR way! Let’s talk about a few things first. 1. The reason you shouldn’t use an email signature that’s from a template is because it’s from a template. You are in business because you have a unique value that you bring to the playing field. 2. If you want to use colors, use the colors that are a part of your brand, even if you’ve fallen out of love with them. Stay true. 3. Keep it real. Too much text, just like we talk about for websites, is just too much text. People don’t have time to read a book. They want the info they need (and potentially some they don’t know they need), and that’s it. 4. Images. While it’s okay and pretty standard in 2020 to include them